Which prescription medication was the first to launch a major direct-to-consumer television advertising campaign in the United States after FDA regulation changes in 1997?

In the world of medicine, marketing regulations have always been strict. However, the pharmaceutical industry underwent a significant shift when direct-to-consumer (DTC) advertising was permitted on television. This revolutionized how medications were marketed and changed the relationship between patients, doctors, and pharmaceutical companies. This trivia question explores a milestone moment in medical product marketing history that transformed how prescription drugs reach consumers.

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Claritin (loratadine) for allergies
Prozac (fluoxetine) for depression
Lipitor (atorvastatin) for cholesterol
Viagra (sildenafil) for erectile dysfunction