Which celebrity endorsement deal is credited with increasing the brand's value by over $14 billion within 5 years of the partnership?

Celebrity endorsements have become a cornerstone of retail marketing strategy, but which ones have truly moved the needle? This trivia tests your knowledge about one of the most financially successful celebrity-brand partnerships in retail history. Beyond just familiar faces in advertisements, these partnerships can transform brands and create lasting business impact. Test your knowledge about the business side of fame!

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• Michael Jordan with Nike (Air Jordan)
• Kylie Jenner with Puma
• George Clooney with Nespresso
• Beyoncé with Pepsi

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