Which famous athlete's partnership with Nike created a signature shoe line that continued to generate billions in revenue decades after their retirement from professional sports?

Celebrity endorsements can dramatically transform a brand's visibility and perception. When the right famous face partners with the right product, magic happens - and sales often skyrocket. But creating that perfect celebrity-brand alignment takes strategy, research, and sometimes a bit of luck. Test your knowledge about some of the most successful (and surprising) celebrity brand partnerships in retail history!

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