Which product placement campaign is widely credited with revitalizing the brand and creating one of the most successful crossovers between film and retail sales in history?

Product placement in movies and TV shows has become one of the most influential advertising strategies in pop culture. From subtle cameos to plot-driving brand appearances, these placements have transformed how companies market products and how consumers perceive them. This trivia tests your knowledge of groundbreaking product placement campaigns that changed the advertising landscape and created lasting cultural impacts. Can you identify which campaign truly revolutionized the practice?

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Ray-Ban sunglasses in 'Risky Business' (1983), which reportedly increased sales of their Wayfarer model by 50% after Tom Cruise wore them
Reese's Pieces in 'E.T.' (1982), which saw sales increase by approximately 65% after being featured as the candy used to lure the alien
Manolo Blahnik shoes in 'Sex and the City' (1998-2004), which transformed the designer brand into a household name through Carrie Bradshaw's obsession
FedEx in 'Cast Away' (2000), which made the delivery company central to the plot with Tom Hanks playing a FedEx systems engineer stranded on an island