Which retail brand pioneered the 'adopt an endangered animal' product packaging concept, where each purchase helps protect a specific endangered species?

Many major brands have created partnerships with wildlife conservation organizations or launched special product lines dedicated to animal protection. These initiatives often combine retail innovation with conservation efforts, creating unique marketing campaigns while generating funds for endangered species and habitats. Test your knowledge about these corporate conservation collaborations!

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Endangered Species Chocolate, with each chocolate bar featuring a different endangered animal and donating 10% of profits to conservation
World Wildlife Fund Store, with plush toys that include adoption certificates for the represented animal species
Animal Planet Petware, with pet products featuring endangered animals and providing conservation tips on packaging
National Geographic Explorer Collection, with clothing tags that include scannable QR codes for virtual animal adoption