Which major brand dramatically increased its global sales after linguistic research revealed that its name was being mispronounced in key markets, leading to a marketing campaign focused on correct pronunciation?

In the world of language and linguistics, how brands communicate with customers can make or break their success. This poll tests your knowledge of a famous case study where linguistic research directly influenced a brand's marketing strategy and customer experience. Think about how language shapes consumer perception and brand identity as you consider the options.

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Adidas (with emphasis on first syllable 'A-didas' rather than 'a-DI-das')
Nike (often mispronounced as 'Naik' rather than 'Ny-kee')
Hermès (frequently anglicized instead of French 'er-MEZ')
Hyundai (commonly mispronounced as 'Hun-day' rather than 'Hyun-dae')