Which major film studio launched the first direct-to-consumer streaming platform that allowed viewers to purchase digital films on the same day as their DVD release?

The film and television industry has embraced e-commerce in innovative ways to connect with audiences and monetize content. From streaming platforms to merchandise sales, studios have created digital marketplaces that transform how viewers engage with their favorite entertainment. This poll tests your knowledge about a groundbreaking e-commerce initiative that changed how studios approach direct-to-consumer sales in the digital age.

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Warner Bros. with their 'Digital HD' platform in 2012
Disney with their 'Movies Anywhere' service in 2014
Universal Pictures with their 'PictureBox' platform in 2011
Paramount with their 'UltraViolet' service in 2013