Which major airline is credited with creating the first modern frequent flyer program in 1981, revolutionizing customer loyalty programs across all industries?

In the competitive retail landscape, customer retention strategies have evolved dramatically over the decades. One innovation in particular transformed how companies build relationships with their customers and gather valuable consumer data. Test your knowledge about the history of retail loyalty programs that revolutionized customer engagement and shaped modern business strategies.

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American Airlines (AAdvantage)
United Airlines (Mileage Plus)
Delta Air Lines (SkyMiles)
Pan American World Airways (WorldPass)