Which famous astrophysicist's endorsement in 2016 led to a 400% increase in sales for Celestron's NexStar telescope series, creating what marketers now call the 'Cosmos Effect' in astronomy product marketing?

The astronomy product market has evolved dramatically over the years, with telescope manufacturers, stargazing apps, and astronomical equipment companies employing various marketing strategies to stand out in this specialized field. One particularly effective approach has been influencer marketing, where respected astronomers and science communicators endorse products. This poll tests your knowledge about a famous marketing campaign that significantly boosted a telescope brand's popularity.

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