Which groundbreaking AR marketing campaign allowed fans to interact with characters from the film in real-world locations, generating over 2 million app downloads before the movie's release?

Modern film marketing has been revolutionized by digital analytics and augmented reality experiences. Major studios now allocate significant portions of their marketing budgets to innovative digital campaigns that track viewer engagement and create immersive promotional experiences. Test your knowledge about how data analytics and AR have changed the way films are marketed to audiences worldwide.

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Marvel's 'Avengers: Endgame' AR Scavenger Hunt
Warner Bros' 'Pokemon Detective Pikachu' AR Urban Encounter
Disney's 'Star Wars: Rise of Skywalker' Holographic Experience
Universal's 'Jurassic World: Fallen Kingdom' Dinosaur Tracker