Which sports brand first implemented a complete 'speed factory' concept, using automated production and localized manufacturing to reduce supply chain length from months to days?

In 2016, a major sporting goods company revolutionized athletic footwear manufacturing with a groundbreaking supply chain innovation. This advancement dramatically reduced production time while allowing for greater customization and sustainability. Test your knowledge about this game-changing development that transformed how premium athletic shoes reach consumers worldwide.

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Adidas with their SPEEDFACTORY facilities in Germany and USA
Nike with their SWIFT manufacturing hubs in Oregon and Vietnam
Under Armour with their LIGHTNING production centers in Maryland
New Balance with their RAPID-RESPONSE facilities in Massachusetts