Which traditional festival created the world's largest single-day sales event that has transformed global retail marketing strategies?

Traditional practices and cultural celebrations often create significant retail marketing opportunities around the world. Savvy retailers understand how to respectfully incorporate cultural elements into their marketing strategies to connect with communities during important cultural moments. Test your knowledge about how cultural traditions influence retail marketing globally.

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Singles' Day (November 11) in China
Diwali Festival of Lights in India
Eid al-Fitr celebrations across Muslim countries
Golden Week holiday in Japan