Which major insurance company replaced its long-standing human spokesperson with an animated mascot in 2008, resulting in a 29% increase in brand recognition within the first year?

Brand mascots have been powerful marketing tools for decades, creating memorable connections between consumers and products. From Tony the Tiger to the Michelin Man, these characters have become cultural icons that drive brand recognition and customer loyalty. How well do you know the strategic decisions behind these famous brand ambassadors? Test your knowledge about a major mascot shift that impacted market perception.

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Progressive Insurance (replaced by Flo with the animated Progressive Box)
GEICO (replaced by the GEICO Gecko)
Aflac (replaced by the Aflac Duck)
The General (replaced by the animated General character)