Which athlete secured the world record for the largest endorsement deal in history, signing a lifetime contract reportedly worth more than $1 billion?

Brand endorsements have become massive business in the modern marketing world, with companies paying astronomical sums to secure celebrity partnerships. Among these deals, some stand out for breaking financial records. Test your knowledge about the most lucrative endorsement deal in history, which set a world record for brand-celebrity partnerships and changed how we think about product marketing and consumer influence.

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LeBron James with Nike
Cristiano Ronaldo with Adidas
Serena Williams with Puma
Tiger Woods with Under Armour