Which film franchise's brand collaboration with Coca-Cola in the 1980s is credited with pioneering the modern movie-product partnership model and generated over $2 billion in combined revenue?

Brand collaborations with film and television properties have become major revenue streams for studios. From merchandise to limited-edition products, these partnerships can generate millions in additional revenue while expanding audience reach. This poll tests your knowledge about one of the most successful brand collaborations in entertainment history that revolutionized how studios approach product tie-ins.

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Star Wars
E.T. the Extra-Terrestrial
Indiana Jones
Back to the Future