Which of these linguistic rebranding strategies is a real case study that significantly improved a company's market position?

Brand names and slogans are carefully crafted linguistic artifacts. Behind many successful brands are fascinating stories of language innovation, cultural adaptation, and linguistic psychology. This poll tests your knowledge of famous language-focused branding strategies that transformed companies or products. Can you identify which linguistic rebranding case study actually happened?

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Dictionary publisher Merriam-Webster rebranded as 'Wordsmith' in Asian markets after research showed the hyphenated name created pronunciation difficulties for non-English speakers.
Pharmaceutical giant Pfizer renamed its antidepressant from 'Harmonyl' to 'Zoloft' after linguistic analysis showed the 'Z' sound conveyed greater efficacy and strength to patients.
Rosetta Stone language software was originally called 'LingoTech' until focus groups revealed that historical naming created stronger associations with linguistic authority.
The Oxford English Dictionary adopted the abbreviated name 'OED' for its digital platforms after research showed acronyms were processed faster by multilingual readers online.