Which astronomy retailer was the first to introduce a loyalty program called 'Star Points' that revolutionized customer retention in the telescope industry?

The astronomy retail sector has undergone dramatic transformation in recent decades. From small specialty shops to global enterprises, companies selling telescopes, star maps, and observation equipment have created unique customer experiences and marketing strategies. This poll tests your knowledge about one of the most significant retail success stories in the astronomy market that changed how amateur astronomers access equipment.

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Celestron International
Orion Telescopes & Binoculars
Meade Instruments
Sky-Watcher Global