Which ancient civilization first introduced specialized market segmentation by dividing their central marketplace into distinct sections for different product categories?

The ancient world had sophisticated commerce systems long before modern retail. From the Agoras of Greece to the Forums of Rome, marketplaces were centers of civic life. Egyptian merchants developed complex logistics networks, while Phoenician traders established Mediterranean trade routes that shaped consumer demand across continents. How well do you know the innovative retail strategies that helped ancient civilizations thrive? Test your knowledge of ancient commercial psychology and market segmentation tactics!

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