Which technology company famously transformed its brand image from nearly bankrupt in the late 1990s to a pop culture icon through storytelling centered on creativity and 'thinking different'?

Brand storytelling has become a powerful tool in pop culture, with some companies completely reinventing their image through clever narratives and campaigns. This poll tests your knowledge of one of the most remarkable brand transformations in recent decades - how a once-struggling company became a cultural icon through masterful storytelling and product positioning.

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Apple
Microsoft
IBM
Hewlett-Packard