Which celebrity collaboration is credited with helping Fortnite achieve mainstream cultural status through a record-breaking livestream in 2018?

In the competitive world of gaming, brand collaborations can make or break a product launch. Major gaming companies often partner with celebrities, athletes, and other brands to create buzz around their latest releases. This trivia question tests your knowledge of one of the most successful gaming marketing partnerships in recent years that helped transform a game into a cultural phenomenon.

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Drake playing with streamer Ninja, attracting 628,000 concurrent viewers
LeBron James partnering with Call of Duty for an exclusive skin collection
Ariana Grande performing a virtual concert in Minecraft
Keanu Reeves announcing his role in Cyberpunk 2077 at E3