Which major retailer was the first to introduce a third-party marketplace model that allowed other businesses to sell products alongside their own inventory?

The e-commerce landscape has transformed dramatically over the past three decades, with several platforms revolutionizing how consumers shop online. Behind today's seamless digital shopping experiences lies a fascinating history of innovation and business strategy. Test your knowledge about one of the most significant milestones in retail digital transformation that continues to shape the industry today.

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Amazon (launched third-party selling in 2000)
eBay (introduced stores alongside auctions in 1997)
Alibaba (with Taobao marketplace in 1999)
Walmart (with their online marketplace initiative in 2009)