Which product holds the Guinness World Record for 'most successful marketing campaign' based on its 1984 commercial that aired only once during the Super Bowl but changed advertising forever?

The Guinness World Records has certified many incredible product achievements throughout retail history. These record-breaking items often become marketing phenomena, generating massive publicity and sales. Test your knowledge about famous products that have made history not just for their commercial success, but for officially setting world records that showcased innovative marketing strategies or product development.

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Apple Macintosh
Coca-Cola's 'Mean Joe Greene' campaign
Nike Air Jordan
Budweiser's 'Whassup' campaign