Which mythological figure's name was adopted by a major retail brand specifically to target female consumers aged 18-35, with the brand's marketing research showing the name evoked qualities of wisdom, strength and creativity?

Throughout history, mythology and folklore have been powerful tools for brand storytelling and customer connection. Many modern retail strategies draw inspiration from ancient myths to create compelling brand narratives. This poll tests your knowledge about how mythology has been leveraged in retail branding and which mythological figures have become iconic brand symbols that resonate with specific customer demographics.

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Athena
Aphrodite
Artemis
Persephone