Which major retailer is credited with pioneering the 'click and collect' service model in 1999, allowing customers to order products online and collect them at physical stores?

Test your knowledge about the evolution of omnichannel retail strategies! While many retailers now embrace omnichannel approaches, merging physical and digital shopping experiences wasn't always the norm. This poll challenges you to identify which major retail company pioneered the 'click and collect' service that has become a cornerstone of modern omnichannel retail strategy. Understanding these innovations helps business professionals recognize how customer experience transformations can create competitive advantage.

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