Which Broadway musical was the first to use a TV commercial featuring actual footage from the show, revolutionizing performing arts marketing in the 1970s?

Test your knowledge of theatrical product marketing strategies! The performing arts industry has some of the most innovative marketing campaigns in entertainment. From iconic slogans to groundbreaking advertising techniques, Broadway shows and major theater productions have pioneered unique ways to attract audiences. This trivia question focuses on a landmark marketing strategy that changed how theatrical productions promote themselves.

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A Chorus Line
Pippin
Chicago
Grease