Which gaming platform first partnered with a major fashion brand to sell digital clothing items that players could purchase for their avatars using real currency?

The gaming industry has revolutionized digital commerce through innovative in-game economies and virtual marketplaces. From simple cosmetic purchases to complex player-driven economies, game developers have pioneered new retail models that blend virtual and real-world commerce. Test your knowledge about a groundbreaking retail partnership that changed how gamers interact with virtual economies!

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Fortnite (Epic Games) with Balenciaga in 2021
Second Life (Linden Lab) with American Apparel in 2006
Roblox with Gucci in 2020
The Sims (EA) with H&M in 2007