Which sports retailer first introduced interactive 'test zones' allowing customers to try equipment in simulated environments (like hitting golf balls on virtual courses) before purchasing?

The sports retail industry has evolved dramatically with technology and changing consumer behaviors. Major sports retailers have implemented various strategies to enhance the in-store experience and blend it with digital capabilities. This poll tests your knowledge about a groundbreaking retail innovation that changed how customers shop for sports equipment.

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Dick's Sporting Goods
Nike Town
Decathlon
Under Armour Brand House