Which major company lost approximately $100 million in market value after a poorly received logo redesign in 2010 that was reversed just one week later?

Corporate identity and logo design can make or break brand recognition. Behind some of the world's most recognizable logos are fascinating stories of design evolution, strategic decisions, and sometimes costly mistakes. This trivia question explores an infamous logo redesign that caused significant market value loss and consumer backlash, demonstrating the crucial importance of visual branding in retail success.

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Gap
Tropicana
JCPenney
Instagram