Which digital transformation initiative did Nike launch in 2018 that allowed customers to scan their feet with a smartphone and get precise shoe size recommendations?

In the competitive world of sports retail, digital transformation has become essential for brands to stay relevant. Nike made headlines with a strategic digital initiative that revolutionized how customers interact with their products and significantly boosted their direct-to-consumer sales. This poll tests your knowledge about this landmark case study in sports retail innovation that changed the industry's approach to digital engagement and personalization.

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