Which innovative product launch strategy did leading scientific equipment manufacturer Thermo Fisher Scientific pioneer in 2019 that revolutionized how research labs acquire specialized equipment?

The scientific equipment and laboratory supplies market is a specialized retail sector that serves researchers, educational institutions, and industry professionals. With technological advances accelerating, this market has seen significant evolution in product launches, distribution strategies, and consumer trends. Test your knowledge about this unique intersection of science and retail with this challenging trivia question!

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Equipment-as-a-Service (EaaS) subscription model allowing labs to access high-cost instruments without capital purchases
Blockchain-based verification system for authenticated lab equipment purchases
Pop-up mobile showrooms that travel to research institutions for on-site demonstrations
AI-powered equipment recommendation engine based on a lab's published research papers