Which grocery chain lost approximately $1 billion in market value after its 2009 rebranding replaced its familiar logo with a controversial 'sunrise' design, prompting customers to call it 'cheap-looking'?

Major food retailers occasionally make costly rebranding mistakes that damage customer loyalty and market position. This poll explores one of the most notorious rebranding failures in the grocery industry, where a beloved supermarket chain's attempt to modernize its image backfired dramatically. Test your knowledge of retail branding mishaps in the food sector!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Tropicana (PepsiCo)
Whole Foods Market
Kroger
Trader Joe's