Which gaming company first introduced a loyalty program that rewarded players with actual cryptocurrency tokens that could be traded on exchanges or used for in-game purchases?

Customer loyalty programs have evolved significantly in the gaming industry, offering players more than just discounts. From exclusive early access to in-game rewards and personalized experiences, these programs have transformed how game companies build long-term relationships with players. Test your knowledge about one of the most innovative loyalty programs that changed player engagement metrics dramatically!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Ubisoft, with their Quartz NFT program
Axie Infinity, with their Smooth Love Potion (SLP) rewards system
Epic Games, with their V-Bucks loyalty rewards
Steam, with their Steam Wallet Crypto program