Which automotive brand first implemented a complete VR showroom experience allowing customers to configure, test drive, and purchase vehicles without visiting a physical dealership?

The transportation industry is increasingly adopting virtual reality (VR) to transform retail experiences for vehicles and services. From virtual test drives to immersive showroom experiences, VR is changing how customers shop for transportation solutions. This poll tests your knowledge about a groundbreaking VR retail implementation that revolutionized the automotive sales process.

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• Tesla with their 'Virtual Garage' platform (2018)
• Audi with their 'Audi VR Experience' (2016)
• BMW with their 'iVisualizer' program (2017)
• Mercedes-Benz with their 'Virtual Showroom' (2015)

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