Which conservation organization pioneered the 'Adopt-a-Species' product model in 1973, creating the first structured program where consumers could symbolically adopt endangered animals with proceeds supporting conservation?

Test your knowledge about a groundbreaking product development initiative that revolutionized how conservation organizations fund their wildlife protection efforts. This innovative approach created a sustainable revenue stream while raising awareness about endangered species. The product line became so successful that it's now considered a case study in conservation-focused product development.

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World Wildlife Fund (WWF)
The Nature Conservancy
Conservation International
National Wildlife Federation