Which celebrity endorsement deal is considered the most lucrative long-term brand ambassador partnership in retail history?

Brand ambassadors and celebrity endorsements have become a cornerstone of modern marketing strategy. Companies invest millions in associating their products with famous personalities, but how much do you know about the business side of these partnerships? This trivia explores the financial and strategic aspects of celebrity endorsements that have made headlines in the product marketing world.

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• Michael Jordan with Nike (Air Jordan)
• George Clooney with Nespresso
• Beyoncé with Pepsi
• David Beckham with Adidas

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