Which digital marketing strategy led to the fastest adoption rate of the CRISPR-Cas9 gene editing technology in research laboratories worldwide?

In the competitive world of scientific equipment and research tools, marketing strategies can make or break a product's success. This trivia tests your knowledge about a revolutionary marketing approach that changed how scientific instruments were adopted in research communities. The right answer reveals an interesting insight about how scientific products gain traction in specialized markets.

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Celebrity scientist endorsements and testimonials
Open-access publication of protocols and free online training resources
Exclusive early access programs for prestigious institutions only
Traditional scientific journal advertising campaigns