Which company launched the first modern customer loyalty program in 1981 that became the model for today's points-based rewards systems?

Customer loyalty programs have become a cornerstone of modern business strategy, but their origins might surprise you! This trivia question explores the early history of formal customer loyalty initiatives that shaped today's ubiquitous rewards programs. Test your knowledge about which company first implemented a structured approach to rewarding repeat customers in ways we would recognize today.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

• American Airlines (AAdvantage)
• Holiday Inn (Priority Club)
• American Express (Membership Rewards)
• S&H Green Stamps

Powered by AIPolls.Net — AI-powered real-time polling platform.