Which wildlife conservation organization pioneered the 'Adopt an Animal' retail program that became a model for conservation fundraising worldwide?

Conservation-focused retail strategies have revolutionized how wildlife organizations fund their missions. From innovative supply chain practices to creative merchandise partnerships, wildlife conservation retail has become a significant revenue stream for many organizations. This trivia question explores a groundbreaking retail strategy that changed how conservation organizations approach merchandising and consumer engagement.

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World Wildlife Fund (WWF)
National Geographic Society
The Nature Conservancy
Jane Goodall Institute