Which sporting goods retailer pioneered the 'store within a store' concept by creating branded shop-in-shops with Nike, Adidas, and Under Armour, revolutionizing the athletic footwear buying experience in the 1990s?

The sporting goods retail landscape has undergone significant changes over the decades, with certain brands making iconic moves that revolutionized how consumers purchase athletic equipment and apparel. Test your knowledge of sports retail history with this challenging question about one of the most significant pivots in sports retail strategy!

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Foot Locker
Dick's Sporting Goods
Sports Authority
Modell's Sporting Goods