Which retail giant introduced a distinctive five-note sonic logo in 2019 and integrated it across 1,000+ stores and all digital touchpoints as part of their sensory branding strategy?

Beyond visual elements, major retail brands are increasingly investing in distinctive audio signatures to enhance customer experience and brand recognition. These sonic identities play a crucial role in multi-sensory branding strategies across physical stores, advertisements, and digital platforms. How well do you know these innovative approaches to creating memorable brand experiences through sound?

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