Which 2018 celebrity retail partnership broke records by selling $1 billion worth of product in its first year and fundamentally changed the beauty industry's approach to influencer collaborations?

In the world of retail, strategic partnerships between brands and pop culture icons have revolutionized marketing and created unforgettable moments in consumer history. These collaborations blend commerce with entertainment, often resulting in record-breaking sales and cultural phenomena. Test your knowledge about one of the most significant retail partnerships that created a seismic shift in how products are marketed through celebrity influence.

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• Rihanna's Fenty Beauty with LVMH
• Kylie Jenner's Kylie Cosmetics with Ulta Beauty
• Lady Gaga's Haus Laboratories with Amazon
• Selena Gomez's Rare Beauty with Sephora

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