Which innovative retail strategy first made computerized 'GoTo' telescope technology accessible to the mass consumer market in the 1990s?

In the astronomy retail market, technological advancements have dramatically transformed how telescopes are marketed and sold to different consumer segments. This poll tests your knowledge about a significant product launch strategy that revolutionized telescope accessibility for amateur astronomers. The marketing approach discussed created an entirely new market segment and changed how astronomy equipment is promoted to non-professional enthusiasts.

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Celestron's NexStar product line with simplified user interfaces and targeted marketing to beginners
Meade's subscription-based telescope rental program with progressive ownership model
Orion's professional-amateur hybrid marketing campaign featuring celebrity astronomer endorsements
Takahashi's luxury positioning strategy that emphasized premium materials and craftsmanship