Which groundbreaking retail innovation did Ticketmaster introduce in 2017 that revolutionized how performing arts venues combat ticket scalping?

In 2010, Live Nation and Ticketmaster merged to create the world's largest live entertainment company, controlling venues, artist management, and ticketing. This merger dramatically changed how performing arts tickets are sold and marketed. This poll tests your knowledge about this influential retail partnership that transformed the performing arts industry's ticketing landscape and sparked ongoing debates about monopolistic practices in entertainment retail.

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Verified Fan technology that uses algorithms to identify genuine fans versus scalpers
Blockchain-based ticket authentication that creates permanent digital ownership records
AI facial recognition entry systems that match ticket purchasers to venue attendees
Dynamic pricing platform that automatically adjusts ticket costs based on real-time demand