Which gaming company first launched a fully persistent virtual retail store in their game where players could purchase real-world merchandise with delivery to their homes?

The gaming industry has been pioneering innovative approaches to brand storytelling and customer engagement through virtual worlds and immersive experiences. As gaming platforms evolve into social and commercial spaces, many major gaming companies have created unique virtual storefronts where players can purchase both digital and physical merchandise. Test your knowledge about this growing intersection of gaming and retail!

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Epic Games (Fortnite)
Roblox Corporation
Nintendo (Animal Crossing)
Activision Blizzard (World of Warcraft)