Which 1999 film revolutionized movie marketing by using a fake 'found footage' campaign and early internet viral marketing to generate massive audience interest despite its small budget?

Major film studios invest millions in marketing campaigns to ensure box office success. These campaigns often represent 30-50% of a film's total budget! From viral social media stunts to strategic product placements, film marketing has evolved into a sophisticated art form. Test your knowledge about one of the most innovative film marketing campaigns that changed how movies are promoted forever.

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