Which controversial product launch during the 1980s Cola Wars led to massive consumer backlash and was reversed after just 79 days?

In the 1980s, Coca-Cola and Pepsi engaged in one of the most famous marketing battles in history, forever changing how products are advertised. Celebrity endorsements reached new heights, taste tests became cultural phenomena, and brands began selling lifestyles rather than just products. This era fundamentally transformed consumer marketing and remains studied in business schools worldwide. Test your knowledge about this pivotal moment in pop culture and advertising history!

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New Coke
Crystal Pepsi
Pepsi Challenge Campaign
Diet Coke with Michael Jackson