Which innovative product marketing strategy did the Broadway production of 'Hamilton' use that revolutionized ticket sales in performing arts?

Test your knowledge about how performing arts organizations market their productions as products! In today's competitive entertainment landscape, theaters, dance companies, and opera houses must employ sophisticated product marketing strategies to fill seats and create buzz. This poll explores the intersection of performing arts and retail marketing principles that help productions succeed commercially while maintaining artistic integrity.

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Dynamic pricing model that adjusted ticket costs based on demand, sometimes reaching $849 for premium seats
Exclusive merchandise available only through augmented reality experiences in the theater lobby
Subscription-only access where all tickets required season membership purchase
Virtual reality previews that allowed potential audience members to experience 10 minutes of the show before buying