Which groundbreaking Broadway musical was the first to use a minimalist logo featuring only a pair of eyes against a black background, launching a marketing revolution in theater advertising?

Test your knowledge about one of the most innovative product launches in Broadway history! Theater productions are products that require careful marketing, branding, and promotional strategies to succeed. This question focuses on a revolutionary advertising campaign that transformed how Broadway shows are marketed to the public and helped create one of the longest-running productions in theater history.

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The Phantom of the Opera
Cats
Les Misérables
Miss Saigon