Which global company pioneered the 'Adopt an Animal' retail program in 1973 that revolutionized conservation fundraising and is now used by wildlife organizations worldwide?

Test your knowledge about innovative product marketing strategies that have made a significant impact on wildlife conservation efforts! Many companies have developed creative campaigns and products that not only sell well but also contribute to protecting endangered species and their habitats. How much do you know about these marketing initiatives that bridge the gap between consumerism and conservation?

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• World Wildlife Fund (WWF)
• National Geographic
• The Nature Conservancy
• Greenpeace

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