In retail strategy, what is the term for placing essential items (like milk) at the back of the store to force customers to walk through other sections?

Product placement in retail stores is far from random. It's a strategic science that influences consumer behavior and purchasing decisions. From eye-level positioning to end-cap displays, retailers carefully orchestrate where items appear in their stores to maximize sales. This poll tests your knowledge about a famous retail psychology technique that revolutionized how stores arrange their essential products.

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• The Gruen Transfer
• The Servicescape Model
• The IKEA Effect
• The Boomerang Effect

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